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Turning spreadsheets into stories: a framework for interpreting large datasets into campaign-able stories

A talk by Rebecca Moss
Digital PR Director, JBH The Digital PR Agency

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About this talk

This talk will show how we explore every story when developing a data-led digital PR campaign, without the need for a computer science degree. With my tips, you'll squeeze more value out of your campaigns, and build more links in different verticals as a result.

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